Leveraging Local Insights to Drive COVID-19 Vaccine Uptake in Njombe, Tanzania

Like many regions in Tanzania, Njombe had implemented numerous strategies and investment to accelerate acceptance and uptake of the COVID-19 vaccine. The first two national campaigns resulted in low vaccine uptake in Njombe region, as did subsequent efforts by implementing partners to promote vaccination through music, theater, and other health communication approaches.

As part of the Vaccination Action Network (VAN), this group set an audacious goal – to increase COVID-19 vaccination rates from 17% to 40% by leveraging local expertise and collaborative problem-solving.