The Technical Network for Strengthening Immunization Services

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Improving immunization coverage and equity - technical resources

Comparing Resources

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Resource Practical Guide to Focus Group Discussion
Purpose Presents key steps associated with tool design and collection, analysis and interpretation of focus group data.
Content Includes guidance on sampling and selection of focus group participants and explains special considerations when working with children.
Expected outcomes May lead to the discovery of attitudes and opinions that may not be revealed through methods targeting the individual, such as structured interviews, surveys, or semi-structured key informant interviews.
Strengths FGDs enables rapid collection of multiple perspectives on the topics under investigation, generating more information faster than in individual interviews. Interaction among FGD participants provides rich insights, and checks and balances, minimizing unique or outlying opinions. An excellent method for obtaining information from, and hearing the concerns and ideas of, communities that cannot read or write. Can also contribute to trust building, greater ownership and participation of communities in health matters.
Contraints/Limitations As with any qualitative method, the data generated through FGDs cannot be generalized to the entire population. FGDs require experienced facilitators to generate rich and reliable information and skilful analysis and interpretation to make the most of the effort.
Why use it (a) Provides insights into people’s motivations and social practices, as well as how they view or perceive their experiences, communities, and other aspects of life.
(b) This enables planners to design services to respond to peoples’ perceptions and needs.
(c) In relation to zero dose and under-immunised: Can assist to identify demand and supply side barriers from client perspective.
Who should use it New practitioners, and experienced staff that wants to reinforce good practices and improve data quality.
Additional Links
Link to access the resource /en/resources/guidance/practical-guide-to-focus-group-discussion

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